About Us

Our passion is helping marketers and businesses get more from integrated digital marketing – to make the most of the great opportunities and avoid wasting time and money.

We share high-quality Actionable Marketing Advice to help our readers develop their business and personal marketing skills using our helpful and insightful articles. We believe that improving our marketing knowledge will only but help our whole business approach to improve the growth of our companies. Marketing plans based on knowledge and insight gives far better results than when you have a less structured approach.

Our resources help you develop a planned, strategic approach looking at the big picture first since many don’t have a strategy.

Who’s behind the site?

effective-content-marketing-teamOur team members are all seasoned, active digital marketers working on projects to define and implement digital strategies for their own clients. We’re keen to share our experiences to help others and learn more – the learning never stops in marketing.

We select our specialist expert commentators for their in-depth knowledge and experience of specific digital channels and techniques. But comments and recommendations from members add dramatically to everyone’s knowledge.